Media Literacy and Persuasion Flashcards

Grade 8 · English · Flashcards

Review persuasion techniques and media literacy vocabulary for critically analyzing messages.

Flashcards

Media literacy
The ability to access, analyze, evaluate, and create media messages with critical awareness.
Fact
A statement that can be verified and confirmed through evidence or observation.
Opinion
A personal belief or judgment that reflects a point of view and cannot be proven true or false.
Bandwagon appeal
Pressures conformity by implying everyone else is doing or believing something.
Testimonial
Uses a celebrity, expert, or trusted figure to endorse a product or idea.
Fear appeal
Generates anxiety or alarm to motivate a desired action or belief.
Loaded language
Emotionally charged words chosen to manipulate feelings rather than inform with evidence.
False dichotomy
A logical fallacy presenting only two options when more alternatives exist.
Repetition
Persuasion technique that repeats a claim or slogan to make it feel familiar and credible.
Target audience
The specific group a media message is designed to reach and influence.
Bias
A slant or prejudice in a message that unfairly favors one viewpoint over others.
Propaganda
Mass communication designed to influence public opinion, often using emotional manipulation rather than factual argument.

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